EE 21 - Sonia Deasy - Creating the Formula for Global Success

Episode 22 - Sonia Deasy - Pestle & Mortar

Sonia Deasy is the co-founder and CEO of skincare company, Pestle & Mortar. Founded in 2014, Sonia and her husband, Padraic, have grown it into a global brand in just 5 years. 

Pestle & Mortar is now listed in stores such as Liberty London, Arnotts, Avoca, FaceGym, Harvey Nichols, and Bloomingdales.

Irish-owned and based in Naas, Sonia & Padraic have created a local company with global ambition.

In this episode we discuss:

- The lightbulb moment for creating the company

- Sonia secrets for PR success & how to tell your brand story

- How she managed to get her products listed in global stores

- What it takes to go live on QVC to over 100 million people

- Balancing a work/marriage partnership.

- Why you should have global ambition

Gary FoxComment